BMW entered the field of tourism. In last Monday (10), the U.S. division of manufacturer announced package "The Ultimate BMW Experience, which includes visiting the factory in Spartanburg, where they made the X5 and X6 models, a tour of the museum of the mark in region and a course of two hours of driving cars with the manufacturer. The tour, conducted in three days, costs $ 99 (about £ 177).
According Bunny Richardson, spokeswoman for BMW in the United States, the plant currently already receives about 30,000 visitors per year. With the introduction of the new tour, fans of the brand will have access to areas previously restricted only to employees of the plant as the paint industry and the assembly line of doors. Speakers scattered throughout the unit will guide the tourists inside the facility, on a ride of two hours.
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